
Near the park
Buying a home near Universal Kids Resort
The park opened July 1, 2026, across the street from a Frisco neighborhood. Here is what the city approved and what to check.
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What opened, and exactly where
Universal Kids Resort opened on July 1, 2026. Universal designed it for children ages 3 to 8, with seven themed lands built around characters such as Shrek, SpongeBob, Minions and Gabby's Dollhouse, and a 300-room hotel at the park entrance. It is the company's first park built for young kids and its first regional park.
The site sits at the northeast corner of the Dallas North Tollway and Panther Creek Parkway, inside the Fields master plan. When the City Council and the Planning and Zoning Commission approved Universal's specific use permit on March 7, 2023, it covered 97.4 acres, with about 30 acres for the park itself and the rest held for future Universal expansion or development. Nothing about what goes on those extra acres has been announced.
I get asked about this park by buyers and sellers almost every week, mostly the same question: does it help or hurt the houses around it. Nobody can honestly promise either. What I can do is lay out the public record (the permit terms, the traffic numbers the city published, the road work, and what neighbors were told) so you can judge a specific street for yourself. For the wider picture of PGA Frisco, Fields West and the office plans nearby, read our <a href="/living-near-fields-frisco">Fields guide</a>.
What Frisco approved and what was promised
Community Impact reported that the approved design terms included landscape buffers for sound and immersion, building height restrictions, screened fences and limited hours of operation. Before the vote, Kimley-Horn engineers proposed trees and natural barriers to soften park noise.
Cobb Hill sits directly across the street from the site. At the March 2023 approval, Universal's representative said the company would build and pay for a wall around the neighborhood to discourage visitors from parking there. Community Impact noted that promise was made verbally and was not in writing.
City engineers published a comparison in February 2023 estimating park traffic at no more than 8,000 vehicles a day, compared with more than 10,000 for an H-E-B store. Universal told residents its peak would come after the morning commute rather than during it.
Universal Parkway was built around the park, and in June 2026 Community Impact reported a new traffic light being added where Universal Parkway meets Dallas Parkway. The city's theme park page lists $201,987,000 across 10 roadway projects in its northern corridor, including rebuilding more than 18 miles of tollway main lanes through Frisco.
The park employed 1,200 people in June 2026 and expected 1,500 at opening. In 2023, the city estimated about $3 million a year in sales and property tax revenue from Universal during its first 10 years, going to the general fund.
Neighborhoods around the park
Part of the larger Cobb Hill area across the street from the park. Eighteen homes closed there from June 2024 to September 2026 at a median of $650,000, built 2005 to 2010 and mostly 3,000 to 4,000 square feet. Historical HOA dues on those sales ranged from $645 to $770 a year. Older listings showed Memorial High, but middle school changed when Staley closed in 2026, so confirm the current campuses.
A north Frisco neighborhood built 2017 to 2022. Hollyhock listings ran $689,900 to $999,999 in October 2026, zoned to Panther Creek High on listings.
Gated custom homes among the PGA Frisco courses, inside the same Fields master plan as the park. The Preserve is marketed from $3.5 million.
Guard-gated, near Eldorado Parkway and the tollway, south of the park. Newman Village listings ran about $1.4 million to $3.95 million in 2026.
What to check before you offer
Visit on a summer Saturday and a weekday morning. Universal said its traffic would peak after the commute, so test both the hour you leave for work and the hour park guests arrive.
Ask whether the association has rules or signage on street parking, and whether it limits short-term rentals. The City of Frisco has its own rules too; see our <a href="/frisco-short-term-rental-rules">short-term rental guide</a> before you count on hotel overflow income.
The 97.4-acre permit leaves about 60 acres for future Universal use. Look at what borders the lot you want and ask the city's planning department what zoning applies to land behind or across from it.
Compare the home with recent closed sales on that street and in that neighborhood, not with headlines about the park. If a listing price leans on Universal, ask what the comparable sales say.

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Common questions
When did Universal Kids Resort open in Frisco?
Where exactly is Universal Kids Resort?
How much traffic does Universal Kids Resort bring?
Will Universal raise home values near the park?
Did Universal promise anything to neighbors?
Can I rent my home near Universal as a short-term rental?
Keep exploring Frisco
- Universal Destinations & Experiences: Universal Kids Resort is now officially open (July 1, 2026)
- City of Frisco: Theme Park (timeline, northern corridor roadway projects)
- Community Impact: Frisco to get a Universal Parks and Resorts theme park (Jan 11, 2023)
- Community Impact: Traffic, safety main concerns at Frisco Universal theme park meeting (Feb 2023)
- Community Impact: Frisco moves forward with Universal Kids Frisco (Mar 2023)
- Community Impact: Universal arrives, community readies for theme park's July opening (June 18, 2026)
- NBC 5 DFW: Universal announces opening date for new kids theme park in Frisco (May 28, 2026)
- Dustin Pitts Real Estate: Estates at Cobb Hill sales June 2024 to Sept 2026
- HAR.com: Hollyhock homes for sale, Frisco (Oct 2026)
- Fields Frisco: The Preserve gated community (homes from $3.5 million)
- MLS listing, 3883 Newman Blvd, Newman Village (2026)
Let's talk about your move.
Tell me what you're looking for and I'll come to the conversation prepared. Same-day response.