Sell for more. Know why.

Most of the money in a sale is made or lost before the sign goes in the yard. Price it high and it sits, then you chase the market down. Price it right and buyers compete. I build your price from the closed sales that an appraiser will actually use, adjusted for condition, lot and upgrades, and I show you the math.

Because I spent more than ten years in construction and remodeling before real estate, I can walk your house and tell you which updates pay you back and which ones you should skip. Usually that means paint, lighting, flooring repairs and a clean pre-inspection, not a full kitchen. When a buyer's inspection comes in, I know what a repair really costs, so we don't give away thousands in credits for a small fix.

Then we market it like it matters: professional photography and video, social media reach through my channels, and a launch plan timed to when buyers in your area are looking.